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BRAND MANAGER

  • Ho Chi Minh (District 1)
  • Manager
  • Permanent
  • Bachelor
  • 1 - 3 Years
  • Negotiable
  • Household / Personal Care, Advertising / PR / Communications, Food & Beverage (F&B), Marketing
  • 10/12/2022

Job Benefit

  • Laptop
  • Incentive bonus
  • Health checkup

Job Description

Purpose:
- Be responsible for the management and implementation of regular marketing programs and activities, with compliance with the company's regulations and standards in order to achieve the short and long-term business goals of the brand assigned by the company. Besides, also need to protect the interests and reputation of the company in the market.

Responsibility:
- Develop and implement the marketing plan of the assigned brand to achieve the set sales and market share targets, included: market research, product development supervision and packaging design; pricing; launch new products; monitor advertising campaigns and sales of the brand.
- Contribute to business plan development at the stage of plan implementation in order to develop a marketing strategy in line with the company's vision, strategy and goals.
- Identify advertising goals, propose appropriate media and allocate resources for effective, economical and suitable advertising campaigns to target consumers.
- Adjust marketing strategies and plans to suit changes in the market and competitive situation.
- Liaise with related departments to ensure marketing activities are consistent with other activities of the company and in line with the overall goals of the company.
- Lead, coach, evaluate and develop brand assistants/ABMs.

Job Requirement

- University graduate, preferably major in Marketing.
- At least 1-2 years’ experience as Brand Manager position, prefer in NMC company.
- Extensive knowledge of consumers and FMCG market in Vietnam
- Leadership skills, Good analytical & Problem-solving skills.
- Good English communication.

 

 

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